#SFS21

15 - 16 november - olympic stadium

SFS Hybrid edition is the b2b event of the football industry
where networking, opportunities and training are at the centre of the experience

Social Football Summit is an international event dedicated to innovation and digital transformation in the Football Industry.
Born in 2018, in a few years it has become a professional point of reference in football and sport sector in general. Through the contributions and anticipations of Clubs, Federations, media and companies, we submit the market’s trends and innovations.
Organized by Social Media Soccer, SFS is an appointment to create networks and connect with all the stakeholders of the Football Industry.
SFS21 will be a Hybrid Edition, with the introduction of digital platforms that add to the physical event the possibility to connect from any part of the world.
The program is based upon four strategic guidelines: Innovation & Technology, OTT & Broadcast, Responsibility, Security & Sustainability and Training on the Job.

For 2 days, Rome will become the center of the Football Industry, with international guests and meetings to highlight an industry affected by the pandemic.
Social Media Soccer has redesigned the event to answer to the great participation in the past editions. The “Road to SFS21”, from May to the November Summit is composed by 6 months of initiatives in 3 different formats:
• Social Football Cafè, live streaming focused on current topics in the world of sport;
• Up Soccer, an initiative for innovative start-ups and SMEs;
• Football Summit Awards, for the best performances of Football Industry companies, teams and stakeholders.

Event

The strength of a space completely dedicated to Football Industry

Digital Event

Online event without limits and rich in opportunities

Connect to our social networks and follow the #SFS21

programme

Institutions

Paolo Orneli

Assessore Sviluppo Economico, Commercio e Artigianato, Università, Ricerca, Start – Up e Innovazione - REGIONE LAZIO

Vito Cozzoli

Presidente e Amministratore Delegato - SPORT E SALUTE S.P.A

Roberto Chieppa

Secretary General - PRESIDENCY OF THE COUNCIL OF MINISTERS

MARIA VALENTINA VEZZALI

Undersecretary of State to the Presidency of the Council of Ministers with responsibility for sport

Speaker

TOM CRAWFORD

Tutor and Naked Mathematician - Oxford University

Federico Balzaretti

Tommaso Bianchini

Revenue Manager - ACF FIORENTINA

Luca Danovaro

Chief Marketing Officer - INTER

Francesco Checcacci

Partner - DELOITTE FINANCIAL ADVISORY

Francesco Gavatorta

Strategist ed esperto di storytelling e content marketing

Lorenzo Barale

Commercial Director - TORINO FC

Mafalda Monteiro

Speciality Digital Brand Manager - SPORTING CLUBE DE PORTUGAL

Sarah Varetto

EVP Communications, Inclusion & Bigger Picture - SKY ITALIA

GIUSEPPE GERIA

Giovanni Valentini

HEAD OF BUSINESS - FIGC

Giampiero Timossi

Journalist

Davide Ghione

Managing Director Italy and Switzerland - YOU FIRST SPORTS

Federico Zurleni

Chief Revenue Officer - UDINESE CALCIO

Marino Bartoletti

Journalists

Rosa Sangiovanni

Marketing Director - DACIA

Arianna Criscione

Director of Women’s Football - N3XT SPORTS

Loreto Quintero

Production and delivery Manager -LALIGA TECH

Claudette Marcucci

Head of Partnership Development - AS ROMA

Domenico Novella

Global Commercial Director - ENTOURAGE SPORTS & ENTERTAINMENT

Giorgio Tacchia

CEO - CHILI

Emanuela Perinetti

General Manager - SPORT DOTS

Andrea Morando

Senior Partnership Manager - SOCIOS.COM

Guido Fienga

ITALIACAMP

Leo Cisotta

Marketing & Business Development Director - ITALIACAMP

Mika Häkkinen

Driver

Khalida Popal

Founder & Director - GIRL POWER ORGANIZATION

Pierluigi Colantoni

Communication Director and Head of New Formats Development Department - RAI

Paolo Condò

Marta Marchionni

Head of Display and Video Solutions - GOOGLE

Massimo Caputi

Giornalista Sportivo

Juan Cascio

Head of Partnerships - RIVER PLATE

Stefano Bagnasco

Founder - CRONACHE DI SPOGLIATOIO

Ludovica Mantovani

Women's Football Division President - FIGC

Lamberto Siega

Digital, Media & The Studios Director - AC MILAN

Davide Lippi

Presidente - RESET GROUP

NICOLO’ FABRIS

Digital Area Manager - PARMA CALCIO 1913

David Trezeguet

Former Player

GOFFREDO D’ONOFRIO

Director - MOLA TV ITALIA

Vanessa Adabire Aznar

Social Media Manager

Lorenzo Dallari

Editorial & Social Director - LEGA SERIE A

Giuliano Giorgetti

Head of Digital Contents - FIFA

Luciano Mondellini

Senior Partner and Editor - Calcio e Finanza

ALESSANDRA ORTENZI

Professor SBA - Sport Business Academy

Alessandro Schintu

Head of Mobile Services - ITALY HUAWEI

Roberto Mancini

Manager - ITALIAN NATIONAL FOOTBALL TEAM

Kevin J. Meredith

Founder and Chief Executive Officer - Global Sports Initiatives

Luigi Di Maso

Head of Contents - SOCIAL MEDIA SOCCER

Walter Sabatini

Sport Director

Tom Müller

VP Global Partnerships - ONEFOOTBALL

Andrea Magnanelli

Consultancy for compliance and contract review - LNPB

Andrea Di Biase

Senior Partner and Editor - Calcio e Finanza

Giovanni Sacripante

Head of Marketing & Digital Contents - FIGC

Maria Sedova

Chief marketing expert - GAZPROM

Michele Ciccarese

Commercial and Marketing Director - LEGA SERIE A

Giovanni Carnevali

Chief Executive Officer and Director General - U.S. SASSUOLO CALCIO

Kike Levy

Strategic Partner Manager EMEA - FACEBOOK

Gianfilippo Valentini

Founder - GO PROJECT

Fabrizio Romano

Football Journalist

Damiano Cori

Sofia Oranges

Giornalista e conduttrice televisiva - CANALE 21 LAZIO

ALESSANDRO CAMAGNI

Communication and Marketing - Como 1907

Leonardo Rossi

FRANCESCA BUTTARA

Head of Public Affairs - LEGA PRO, advisor Italiacamp Association

MASSIMO BOCCI

Senior Advisor - VALORI ASSET MANAGEMENT

Luca Marchetti

Journalist - SKY SPORT

MARCO GARDENALE

Marketing & Communications Manager - We Are Female Athletes

Caterina Voltan

Engagement Manager - NTT DATA

CHRISTIAN VIERI

Former Player

Nikolaus von Doetinchem

VP OTT & Media Rights - ONEFOOTBALL

Anna Guarnerio

Senior Director Media Sales e Operations - INFRONT ITALY

Gabriele Bernasconi

CO-CEO - GENUINO

Regina Baresi

Ex soccer player - INTER

Javier Tebas Medrano

President - LA LIGA

Simon Meehan

Head of Publishing - CHELSEA FC

Francesco Ghirelli

Presidente - LEGA PRO

Elisa Guarnieri

PR management & Communication strategist

Vincenzo filetti

Amministratore Delegato - BCAA

Max Sardella

Social Media Manager - THE SOCIAL MEDIA MANAGER OF FOOTBALL PLAYERS

Stefano Deantoni

Marketing Director - INFRONT ITALY

Paolo La Placa

Team Head Partnership Management - PUMA

Marcel Vulpis

Vice Presidente Vicario - LEGA PRO

SARA BENCI

Journalist - SKY SPORT

Carlo Diana

General Manager - RESET GROUP

Luigi De Siervo

CEO - LEGA SERIE A

Roberto Monzani

Media House Director - FC INTERNAZIONALE MILANO

Fabio Cintioli

Full professor of administrative law - UNINT

Michele Uva

Director of Football & Social Responsibility - UEFA

Massimo Magrì

EU Managing Director & Global Head of Football - SUPPONOR

Simone Tomassetti

Strategic Partnerships Southern Europe, Benelux & Scandinavia - TWITTER

Ivan Ortenzi

Chief Innovation Evangelist - BIP

Carlo Cottarelli

Director - OBSERVATORY ON ITALIAN PUBLIC ACCOUNTS

Elena Linari

Football player - AS ROMA WOMEN

James Salmon

Marketing Director - EA SPORTS FIFA

Sacha D’Ecclesiis

Partner Cintioli & Associati

Gaetano D’Alessandro Caltagirone

Country Manager - ITALY BEPRO

Ana Quiles

Sports journalist

Paolo Del Bene

Sports Manager Director - LUISS UNIVERSITY

Gianluca Di Marzio

Journalist - SKY SPORT

Paolo Corbi

Head of Communications - FIGC

Why sign up

Experts

Representatives of Institutions, Federations, Leagues, Italian and international Clubs, Agencies, football players, brands, journalists, startups and talent. Trends, news, winning strategies and successful case histories described by the best professionals in the sector.

Programme

Finance, Business Opportunities, Digital Image, Digital Marketing, Social Media Strategy, Fan Engagement, Product Innovation, Process and fan experience, social impact: the universe of football off the playing field.