Lamberto Siega

SpecialityDigital, Media & The Studios Director - AC MILAN

Born in Milan on January 2, 1977, he graduated in Business Administration in 2001 from the Università Cattolica del Sacro Cuore in Milan.
In 2002 he began his work experience in Boston Consulting Group, a period during which he completed his training in Spain, thanks to an MBA from the IESE Business School in Barcelona.
In 2013 he joined eBay as Head of Commercial Activities for Italy, France and Spain, and then moved, in 2015, to Mediaset Premium, first as Director of Strategy and Business Development and later as Director of Marketing and Communications. In this role he is also responsible for the company’s Digital Transformation project.
He joined AC Milan in August 2018, with the role of Digital Director, dealing with the strategy, production and monetization of the Club’s contents and the management of all communication platforms. Since 2020 he has been responsible for the TV Studios of Casa Milan (The Studios).