Rosa Sangiovanni

After graduating in Economics and Commerce, he began his experience in the automotive sector following an MBA where he developed his passion for Marketing and Communication. She defines herself as "a lucky girl" as she has managed to combine a passion for engines and a passion for the world of communication in her numerous roles which she has carried out with great energy and success in the Renault Group. After having held roles in marketing, sales and PR, he is currently Marketing Director Dacia leading the transition of the "Value for Money" Brand positioning. Passionate about and practicing numerous sports, she is convinced that sport is one of the most powerful means of communication for uniting worlds, generations, cultures and genres that are sometimes distant. She has always been a strong supporter of Dacia's ten-year sponsorship for Udinese Calcio, with which she shares the principles and style of communication.