{"id":24784,"date":"2025-01-29T11:31:07","date_gmt":"2025-01-29T10:31:07","guid":{"rendered":"https:\/\/www.socialfootballsummit.com\/sfs24-exclusive-the-serie-a-festival-unveiled\/"},"modified":"2025-01-29T15:33:16","modified_gmt":"2025-01-29T14:33:16","slug":"exclusive-sfs24-the-serie-a-festival-presented","status":"publish","type":"post","link":"https:\/\/www.socialfootballsummit.com\/en\/exclusive-sfs24-the-serie-a-festival-presented\/","title":{"rendered":"Exclusive SFS24: the Serie A festival presented"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">During <strong>SFS24<\/strong>, <strong>Lorenzo Dallari<\/strong> (<em>Editorial &amp; Social Director of Lega Serie A<\/em>) and<strong> Luigi De Siervo<\/strong> <em>(CEO of Lega Serie A<\/em>) presented the <strong>upcoming edition of the Serie A Festival<\/strong>, an event designed to bring Italy\u2019s top football league closer to the general public. The festival offers a space for dialogue, discussion, and the celebration of football in all its facets.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The event, created with the goal of showcasing Serie A in an innovative and accessible way, will take place <strong>from June 6 to 8, 2025<\/strong>, in <strong>Parma<\/strong>, a city with a rich football and cultural tradition. The <strong>first edition, held in 2024<\/strong>, marked a significant step in engaging not only industry professionals but also the wider public. It is not merely a gathering for insiders but rather an opportunity to involve fans and enthusiasts through <strong>talks, panels, and meetings with key figures from the football and media industries<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dallari emphasized that the event aims to<em> \u201cexpress football passion in a 360-degree approach<\/em><strong>\u201d<\/strong>, exploring lesser-known aspects such as business and digital communication. He also highlighted the social media strategy adopted during the first edition, which generated <strong>10 million views<\/strong> across <strong>more than 70 pieces of content<\/strong> published on major platforms, reaching nearly <strong>5 million users<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De Siervo further reinforced the event&#8217;s vision, stating that its goal is to \u201c<em>keep football at the center while avoiding self-referential narratives and embracing cross-industry influences as much as possible<\/em>\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"SFS 24 panel - Festival della Serie A\" width=\"1100\" height=\"619\" src=\"https:\/\/www.youtube.com\/embed\/7vZKLv1zIFE?start=8&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The 2025 edition will feature a <strong>special focus on sports cinematography<\/strong>, along with a host of exciting new elements that will make the experience even more engaging. The selected venues \u2013 <strong>Laboratorio Aperto di San Paolo, Galleria San Ludovico, and the Ridotto del Teatro Regio<\/strong> \u2013 are all located in the heart of Parma, ensuring logistical efficiency and greater accessibility for attendees.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For the first time, the <strong>Festival will expand into Parma\u2019s central square<\/strong>, increasing interaction with the city and creating a more inclusive environment. The event will welcome authorities, institutions, and high-profile guests, further solidifying its importance in the Italian football and cultural landscape. An additional engagement initiative will be the creation of a <strong>Fan Zone<\/strong> in the city center, designed to bring the audience closer to the event and enhance the collective storytelling around football\u2014our national popular narrative.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">All <strong>panels will be broadcast live<\/strong> on <strong>Serie A\u2019s official channels<\/strong>, as well as on <strong>Radio TV Serie A with RDS<\/strong>. One of the major innovations of the 2025 edition will be the <strong>open radio studio<\/strong>, which, as Dallari explained, <em>\u201cwill bring broadcasts among the people, breaking down barriers between media and the public\u201d<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One of the <strong>most anticipated moments<\/strong> will be the<strong> <\/strong>celebratory match organized by<strong> \u201cOperazione Nostalgia\u201d<\/strong>, scheduled for June 8 at the <strong>Tardini Stadium in Parma<\/strong>. The event will feature legendary former players who have left a mark on<strong> Serie A history<\/strong>, both Italian and international, giving fans an emotional and nostalgic experience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The growth of the Serie A Festival is also driven by strategic partnerships with key industry players. <strong>GoProject and SFS<\/strong> play a <strong>crucial role<\/strong> in this expansion, as also confirmed by De Siervo: <em>\u201cWe have chosen SFS as the event around which to build relationships for the business side of the Festival\u201d, <\/em>reinforcing the connection between <strong>football, innovation, and quality networking opportunities<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There are <strong>many exciting projects in the pipeline<\/strong>, as further confirmed by <strong>Gianfilippo Valentini and Massimo Tucci<\/strong>, CEO and Director of SFS, respectively. In the meantime, they have opened registrations,<strong><a href=\"https:\/\/www.socialfootballsummit.com\/it\/festival-della-serie-a\/\"> inviting all interested participants to sign up through this form<\/a>.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With an ever-expanding offering and a constantly evolving format, the <strong>Serie A Festival is cementing itself as a must-attend event<\/strong> for those who want to experience football from a new, more inclusive, and immersive perspective. Parma is once again set to become the capital of football, welcoming fans, professionals, and enthusiasts for a unique and unforgettable experience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>During SFS24, Lorenzo Dallari (Editorial &amp; Social Director of Lega Serie A) and Luigi De Siervo (CEO of Lega Serie A) presented the upcoming edition of the Serie A Festival, an event designed to bring Italy\u2019s top football league closer to the general public. The festival offers a space for dialogue, discussion, and the celebration of football in all its facets. The event, created with the goal of showcasing Serie A in an innovative and accessible way, will take place [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":24772,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[296,419,70,156,179,283],"coauthors":[],"class_list":["post-24784","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-3","tag-goproject-2","tag-luigi-de-siervo-2","tag-serie-a","tag-serie-a-en-2","tag-sfs","tag-sfs-3"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Exclusive SFS24: the Serie A festival presented - SFS<\/title>\n<meta name=\"description\" content=\"During the Social Football Summit 2024, the second edition of the Serie A Festival was officially presented. 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