SFS20 – day one
17 November 2020
SFS20 – day two
18 November 2020
SFS20 – day three
19 November 2020
14:00 - 14:05

Opening

Football industry: assets and values

Vincenzo Spadafora
MINISTER FOR YOUTH POLICIES AND SPORT
Paolo Orneli
Councillor for Economic Development, Commerce and Crafts, Research, Start-Up and Innovation - REGIONE LAZIO
Gianfilippo Valentini
Founder - GO PROJECT

V. Spadafora MINISTER FOR YOUTH POLICIES AND SPORT, P. Orneli REGIONE LAZIO, G. Valentini GO PROJECT

Re-evolution of Football in a post Covid World

Vito Cozzoli
President & CEO - SPORT E SALUTE S.P.A.
Giuseppe Lucibello
General Director - INAIL
Francesca Buttara
Head of Public Affairs Lega Pro, advisor Italiacamp Association
Ivan Ortenzi
Chief Innovation Evangelist - BIP
Roberto Chieppa
Secretary General - PRESIDENCY OF THE COUNCIL OF MINISTERS

V. Cozzoli SPORT E SALUTE S.P.A., G.Lucibello INAIL, R. Chieppa PRESIDENCY OF THE COUNCIL OF MINISTERS, F. Buttara LEGA PRO AND ITALIACAMP ASSOCIATION. Moderator I. Ortenzi BIP

Sponsor Activation and Partnership Management

Tommaso Bianchini
Revenue Manager - ACF FIORENTINA
Damiano Cori
Marketing & Business Development Manager - SOCIAL MEDIA SOCCER
Doruk Tüfekci
Marketing Manager - GALATASARAY SK

With T. Bianchini ACF FIORENTINA, Moderator D. Cori SOCIAL MEDIA SOCCER, D. Tüfekci GALATASARAY SK

16:10 - 16:50

Top club: a global entertainment company

Elisa Guarnieri
PR management & Communication strategist
Chris Harris
Managing Editor - ARSENAL FOOTBALL CLUB

Moderator E. Guarnieri. With C. Harris ARSENAL FOOTBALL CLUB

Leaders of engagement

Nina Tsimpouli
Director Content Marketing - DFL DIGITAL SPORTS GMBH
Alfredo Bermejo
Digital Strategy Director - LA LIGA
Giorgio Gasparini
Social Media & Digital Contents Manager - LEGA SERIE A
Christophe Charmoille
Chief Digital & CRM Officier – LIGUE DE FOOTBALL PROFESSIONNEL (LFP)
Chiara Afeltra
Digital Marketing Specialist - GO PROJECT

With N. Tsimpouli DFL DIGITAL SPORTS GMBH, A. Bermejo LA LIGA, G. Gasparini LEGA SERIE A, C. Charmoille LIGUE DE FOOTBALL PROFESSIONNEL (LFP). Moderator C. Afeltra SOCIAL MEDIA SOCCER

The Art of Scouting

Carlo Cancellieri
Human Resources, Network Manager - CT10 MANAGEMENT
Eleonora Boi
Giornalista e Conduttrice
Matteo Fittavolini
Chief of Scouting Area - CT10 MANAGEMENT
Giovanni De Montis
Co-founder - CT10 MANAGEMENT
Vincent Candela
External relations - CT10 MANAGEMENT

With C. Cancellieri CT10 MANAGEMENT, Moderator E. Boi, M. Fittavolini CT10 MANAGEMENT, G. De Montis CT10 MANAGEMENT, V. Candela CT10 MANAGEMENT

Closing Day One

14:00 - 14:05

Opening

Football market and Football agent 2.0

Vanessa Adabire Aznar
Social Media Manager
Federico Pastorello
FIFA Agent and Sports Agent - P&P SPORT MANAGEMENT
Gianluca Di Marzio
Journalist - SKY SPORT
Luca Marchetti
Journalist - SKY SPORT

Moderator V. Adabire Aznar. With F. Pastorello P&P SPORT MANAGEMENT, G. Di Marzio SKY SPORT, L. Marchetti SKY SPORT

Women’s Football: gender balance and leadership

Marta Carissimi
Former Player
Ludovica Mantovani
Women's Football Division President - FIGC
Emanuela Perinetti
General Manager - SPORT DOTS

With M. Carissimi, L. Mantovani FIGC, Moderator E. Perinetti SPORT DOTS

The evolution of brands

Giuliana Mantovano
Marketing Director Italy & Albania - COCA-COLA
Michele Ciccarese
Commercial and Marketing Director - LEGA SERIE A
Marta Marchionni
Head of Display and Video Solutions - GOOGLE
Salvatore De Angelis
Head of Digital, International, Sports & Entertainment - NIELSEN

With G. Mantovano COCA-COLA, M. Ciccarese LEGA SERIE A, M. Marchionni GOOGLE, Moderator S. De Angelis NIELSEN

The Social Dilemma

Andrea Stramaccioni
Football Coach
Max Sardella
Social Media Manager - THE SOCIAL MEDIA MANAGER OF FOOTBALL PLAYERS
Giorgia Rossi
Presenter / Journalist - SPORT MEDIASET

With A. Stramaccioni, Moderator M. Sardella, G. Rossi SPORT MEDIASET

Virtual Advertising: the driver for disrupting marketing proposition. Powered by Supponor

Cristina Peña i Bagés
Head of Business Intelligence - FC BARCELONA
Massimo Magrì
EU Commercial Director - SUPPONOR

With C. Peña i Bagés FC BARCELONA, M. Magrì SUPPONOR

Energy and Smart Arenas

Fabio Bandirali
CEO - SPORTIUM
Roberto Martino
Strategic Key Account Manager - GEWISS S.p.A.
Jason Stone
Vice President, Site Operations - KRAFT SPORTS
Riccardo Amoroso
Head of e-City - ENEL X
Dino Marcozzi
General Secretary - MOTUS-E

With F. Bandirali SPORTIUM, R. Martino GEWISS S.p.A., J. Stone KRAFT SPORTS, R. Amoroso ENEL X, Moderator D. Marcozzi MOTUS-E

Closing Day Two

14:00 - 14:05

Opening

Innovation in the Football ecosystem: what’s next?

Lorenzo Dallari
Editorial Director - LEGA SERIE A
Javier Tebas Medrano
President - LA LIGA
Antonio Amati
General Manager of the IT Division - ALMAVIVA
Gian Paolo Manzella
Undersecretary of State of the Ministry of Economic Development - MISE
Luca Pardo
Founder - ONTIER

With L. Dallari LEGA SERIE A, J. Tebas Medrano LA LIGA, A. Amati ALMAVIVA, G. P. Manzella MISE, Moderator L. Pardo STUDIO LEGALE ONTIER ITALIA

Ready to Join Asia?

Claudia Balu
Business Development Manager - CAGLIARI CALCIO
Fabio Fusco
International Business Development Manager - VALENCIA CF
Suresh Letchmanan
Managing Director Asia Pacific - BVB ASIA PACIFIC PTE LTD
Cesare Polenghi
CEO - GANASSA

With C. Balu CAGLIARI CALCIO, F. Fusco VALENCIA CF, S. Letchmanan BVB ASIA PACIFIC PTE LTD. Moderator C. Polenghi GANASSA

Football: story and stories

Pierluigi Pardo
Sports Journalist & Presenter - MEDIASET / DAZN
Kike Levy
Strategic Partner Manager EMEA - FACEBOOK
Daniele Adani
Talent - SKY SPORT
Damiano Cori
Marketing & Business Development Manager - SOCIAL MEDIA SOCCER

With P. Pardo MEDIASET / DAZN, K. Levy FACEBOOK, D. Adani SKY SPORT. Moderator D. Cori SOCIAL MEDIA SOCCER

Reaching Fan engagement around the World

Mafalda Monteiro
Digital Brand Manager - SPORTING CLUBE DE PORTUGAL
Emanuela Perinetti
General Manager - SPORT DOTS
Roberto Monzani
Media House Director - FC INTERNAZIONALE MILANO

With M. Monteiro SPORTING LISBONA, Moderator E. Perinetti SPORTS DOTS, R. Monzani FC INTERNAZIONALE MILANO

Football: PR and Communication Management

Pedro Pinto
Founder and CEO - EMPOWER SPORTS
Luigi Di Maso
Head of Contents - SOCIAL MEDIA SOCCER
Stefano Marchesi
Football PR Specialist - PRISM, ELITE FOOTBALL PR

With P. Pinto EMPOWER SPORTS, Moderator L. Di Maso SOCIAL MEDIA SOCCER, S. Marchesi PRISM, ELITE FOOTBALL PR

Rinascimento Azzurro

Paolo La Placa
Team Head Partnership Management - PUMA
Roberto Mancini
Coach - ITALY NATIONAL TEAM
Massimo Caputi
Sports Journalist
Giovanni Sacripante
Head of Marketing & Digital Contents - FIGC

With P. La Placa PUMA, R. Mancini ITALY NATIONAL TEAM, M. Caputi, G. Sacripante FIGC

Closing