The event
SFS is the leading international event in Italy for the Football Industry. Founded in 2018, it brings together clubs, federations, brands, startups, institutions, and professionals, creating a unique platform for discussion, education, and networking.
The event explores the key transformations in football and sports — including technological innovation, digitalization, sustainability, and fan engagement — providing tools and insights to anticipate future trends.
SFS is a must-attend opportunity for managers, companies, professionals, and fans who want to connect with top global players, discover cutting-edge solutions, and experience exclusive moments through conferences, workshops, startup competitions, and high-level networking.
For the first time, SFS expands its scope by engaging fans, students, creators, and communities. A format that combines business, innovation, and networking with experiential moments, making SFS26 a hub for all Football Industry stakeholders.
Venue
ALLIANZ STADIUM – TORINO
The Allianz Stadium is one of the most iconic venues in European and international football.
Inaugurated in 2011, it represents a perfect balance between innovation and sustainability — fully aligned with the values of our format.
Cutting-edge spaces and premium hospitality areas will provide the setting for two days dedicated to the football industry, featuring thematic workshops and internationally renowned speakers.
The event takes place in Turin. Don’t miss it!
Venue
ALLIANZ STADIUM – TORINO
The Allianz Stadium is one of the most iconic venues in European and international football.
Inaugurated in 2011, it represents a perfect balance between innovation and sustainability — fully aligned with the values of our format.
Cutting-edge spaces and premium hospitality areas will provide the setting for two days dedicated to the football industry, featuring thematic workshops and internationally renowned speakers.
The event takes place in Turin. Don’t miss it!
MAIN THEMES
SFS sessions focus on key topics in the Football Industry with panels and presentations led by industry experts. A unique opportunity to gain practical skills and explore emerging market trends.
MEDIA, FAN ENGAGEMENT AND DIGITAL DISRUPTION
TECH AND INNOVATION
ECONOMIC–FINANCIAL AREA
IMPACT, INCLUSION, DIVERSITY, RESPONSIBILITY AND SUSTAINABILITY
HEALTH AND TOURISM
Previuos editions
