Business executive with 18 years of experience in media, marketing and advertising industry working across traditional and digital media. After earning a Master in Business Administration, she started her career at Gruppo GEDI with several commercial roles of increasing responsibility in traditional media. In 2008 Google hires her to launch the Consumer Goods & Healthcare media business unit in the italian market, supporting digital marketing development of biggest fast moving corporations; she then moves to MarTech business unit of the company, launching programmatic marketing business with executive roles in Southern Europe. Since 2019, Marta leads Google Video Solutions in Italy, working across Product, Marketing and Sales to build customer solutions and drive revenue growth for YouTube and Google video products. Strong advocate for Diversity&Inclusion development in work environments, she leads local Women@Google community.