a
Don’t _miss

Wire Festival

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam blandit hendrerit faucibus turpis dui.

<We_can_help/>

What are you looking for?

Blog

At SFS24, the most important national and international football organizations will participate. On November 19 and 20, at the Stadio Olimpico in Rome, top leaders from the Italian and major foreign leagues will be present.

Many speakers and representatives will be involved, including Luigi De Siervo (CEO of Lega Serie A), Michele Ciccarese (Commercial & Marketing Director of Lega Serie A), Mauro Balata (President of Lega Nazionale Professionisti Serie B), and Matteo Marani (President of the Italian Lega Pro).

Over the two days, numerous panels will delve into various aspects of the football industry, covering topics like tech and innovation, health, entertainment, sustainability, and sports tourism.

On the first day, in Executive Stage 1, starting at 10:00 a.m., the “Lega B – B Future” Private Session will be held among the clubs of Italy’s second most important league. Also on the 19th, at 11:30 a.m., in Executive Stage 2, the Digital Commission meeting of Lega A is scheduled. Moving to the Training Room, from 12:00 p.m. to 1:30 p.m., LND will present its sustainability report.

On November 20, in Executive Stage 2, it will be Serie C’s turn with a Private Session scheduled from 10:00 a.m.; similarly, the CSR Commission of Lega Serie A will hold its event in the Training Room starting at 10:30 a.m.

Many well-known faces from the Italian football scene, both institutional and otherwise, will contribute. Among those attending are the Minister for Sport and Youth Andrea Abodi, Claudio Ranieri, Giancarlo Marocchi, Federica Masolin, Michele Uva, Giovanni Manna, Tommaso Bianchini, and Giovanni Gardini.

As previously mentioned, there will also be representatives from foreign teams and leagues, including La Liga, the Premier League, and AFA. Notable attendees include Javier Tebas, Oriol Querol, Leandro Petersen, Emma Joussemet, Bernd Reichart, and Mike Armstrong.

In conclusion, SFS24 offers a wide range of diverse and engaging events for all football enthusiasts. The complete program is available by clicking here.


At SFS24, the most important national and international football organizations will participate. On November 19 and 20, at the Stadio Olimpico in Rome, top leaders from the Italian and major foreign leagues will be present. Many speakers and representatives will be involved, including Luigi De Siervo (CEO of Lega Serie A), Michele Ciccarese (Commercial & Marketing Director of Lega Serie A), Mauro Balata (President of Lega Nazionale Professionisti Serie B), and Matteo Marani (President of the Italian Lega Pro). Over the two

This morning, in the Press Room of the Flags at Rome Capital City Hall, the press conference for the presentation of the VII edition of SFS took place (here is the full programme). In front of an audience packed with journalists and industry professionals, speeches were given by Alessandro Onorato (Councilor for Major Events, Sports, Tourism, and Fashion of Rome Capital), Gianfilippo Valentini (CEO and Founder of SFS), Gaetano Biallo (AIL Director), Massimo Tucci (Director of the SFS), and journalist

We are pleased to announce the participation of Lili Cantero at SFS, where she will perform live at Rome's Olympic Stadium on November 19 and 20. The Paraguayan artist weaves stories onto unconventional canvases, aiming to use her brush to capture the essence of the world's most beautiful sport. Cantero has collaborated with renowned brands and has created artwork for international football icons such as Lionel Messi, Gianni Infantino, Maradona, Pelé, and many more. She has also participated in major media,

Founded in the 1970s in Pompeii by the Acanfora family, LEGEA is now one of Italy's leading companies in sports and technical apparel. The company's name is an acronym for the founding family members: Luigi, Emilia, Giovanni, Elena, and Antonio. From a family-run textile workshop, LEGEA evolved into a limited liability company and eventually became a key player in sports sponsorship. LEGEA has experienced numerous iconic moments, the most notable being its participation as the only Italian brand in the 2010 FIFA

On November 19, at the Olympic Stadium, the Social Football Summit will host the final stage of the startup competition Extra Time 2024 - Almaviva. Since 2018, this challenge has become an essential reference point for startups operating in the football industry, and Almaviva, already a partner of the 2022 edition, has once again chosen to support the SFS challenge. Gianfillippo Valentini, CEO and Founder of SFS, commented on this annual event: "Extra Time represents an extraordinary opportunity for all startups

Towards a New Era of Communication and Entertainment In recent years, event organization has become an increasingly dominant aspect of communication strategies for brands, companies, and institutions. Consequently, the relationship between events and sports has also undergone a significant transformation over time.Sports events are gradually shedding their exclusively athletic-competitive character and becoming genuine communication tools, capable of conveying the image and values of a variety of organizations. This evolution marks a new chapter in the interaction between sports and entertainment, embracing infotainment

Renewable energy, fan experience, food surplus and waste management—these are just a few of the many initiatives taken by Silverstone Circuit as part of their ambitious Shift to Zero strategy that aims to reduce their carbon footprint by 50% by 2030 and reach net zero by 2040. With the British GP approaching this weekend July 5th - July 7th, we believe it’s important to share Silverstone circuit’s achievements in their sustainability journey, and use its example to hopefully inspire other sport’s

We are thrilled to announce Sky Sport as the official Partner of SFS24! This collaboration brings together SFS, the leading event for football innovation, and Sky Sport, the top sports news provider in Italy. Thanks to this partnership, the content, interviews, and highlights from SFS24 will gain even greater visibility, reaching a wide audience of football fans and industry professionals. Sky Sport will provide coverage of the event, bringing the best of the Summit directly to viewers' homes and allowing them to discover the innovations, challenges,

We are thrilled to announce that Infront will be a Platinum Partner of SFS! This collaboration marks an important synergy between SFS and one of the world's leaders in sports marketing and event management. Infront shares our vision of innovation and development in the world of football and will support us in creating an even more memorable edition, bringing essential expertise and strategic vision to the table. Thanks to this partnership, SFS24 participants will be able to explore new perspectives and cutting-edge

Born in the fall of 2015 after a father's disappointment at not seeing his son score, Veo will be a key partner at the seventh edition of the Social Football Summit, scheduled for November 19 and 20 at the Stadio Olimpico in Rome. On this occasion, Riccardo Mele, the market manager of Veo's Italian branch, shared with us the story of one of the most intriguing companies in the sports tech industry. Based in Denmark, with Copenhagen serving as both