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The Rome Chamber of Commerce launches a strategic initiative to support the area’s economy. With the support of the Special Company Development and Territory, and in collaboration with the Lazio Region (through Lazio Innova), the expression of interest is open for participation in the upcoming SFS25. The goal is to select and promote three regional excellences in the Football Industry.

The Call: 3 Full Board Seats for Lazio Startups and MPMIs
As part of the Convention for Joint Participation in Trade Fair Initiatives, the Camera di Commercio of Rome undertakes to select and fully fund the participation of 3 Startups and Micro, Small and Medium Enterprises (MPMIs) from Lazio.

The goal is to support the regional economic fabric by offering these entities the opportunity to promote their innovative products and services to Italian and international stakeholderspresent in Turin.

The SFS is the first and only international B2B event in Italy dedicated to the soccer industry, a privileged place for discussion on the key topics: Innovation, Sustainability, Communication, Infrastructure and Fan Engagement.

The selection is aimed at startups and MPMIs in Lazio that present cutting-edge solutions in the Football Industry in one of the following areas:

– Innovation & Technology

– OTT & Broadcast

– Responsibility, Security & Sustainability

– Training on the Job

– Metaverse, NFT and innovative digital assets applied to sports

– Virtual, augmented and mixed reality

– Artificial intelligence and audiovisual for sports

– Ticketing and facial recognition

– Wellness & Sport and Sport & Tourism

Participation in SFS25 is a strategic opportunity to connect with more than 150 international speakers, participate in the “SFS-Extratime” startup competition and attend the award ceremony of the “SFS Awards”.

The promoting entities will also give wide dissemination on their respective institutional channels to the selected companies, maximizing the visibility of Lazio’s innovation on the global stage.

To find out all the selection criteria, admission requirements, and how to participate in the expression of interest, all interested parties are invited to consult the official page of the Camera di Commercio of Rome dedicated to the initiative.

The Rome Chamber of Commerce launches a strategic initiative to support the area's economy. With the support of the Special Company Development and Territory, and in collaboration with the Lazio Region (through Lazio Innova), the expression of interest is open for participation in the upcoming SFS25. The goal is to select and promote three regional excellences in the Football Industry. The Call: 3 Full Board Seats for Lazio Startups and MPMIsAs part of the Convention for Joint Participation in Trade Fair

Article written by Football Benchmark Over the past decade, the term “Big 6” has become central to discourse around the Premier League. Arsenal, Chelsea, Liverpool, Manchester City, Manchester United, and Tottenham Hotspur have been the sporting and financial powerhouses of a league that is itself the global leader in club football. These clubs have dominated domestic performance, secured the majority of Champions League places, and built global commercial brands. Yet the wider environment has shifted. The Premier League’s broadcast revenues have increased,

SFS is proud to announce a media partnership with News Tank Football for the upcoming 8th edition, taking place on November 18–19, 2025 at Allianz Stadium in Turin. As the international media outlet of choice for football and sports industry executives and stakeholders, News Tank Football brings a global perspective to the event, strengthening SFS's positioning as the only international B2B soccer industry event in Italy. The collaboration will ensure broad coverage in major international markets, strengthening SFS's mission to promote dialogue,

Extreme temperatures defined the summer 2025 events, prompting heat safety measures for both players and fans. Hydration strategies helped reduce health risks. Prioritizing both sustainability and safety, organizers promoted water refilling stations and minimized plastic waste while ensuring the wellbeing of spectators. As climate change drives temperatures higher, extreme heat is becoming a defining challenge for the world of sports. The summer of 2025 showcased just how disruptive soaring temperatures can be, affecting athletes’ performance, fan safety, and event operations alike. At Wimbledon 2025, temperatures climbed to an uncomfortable 32–34°C during the first

In partnership with Almaviva - final stage on Nov. 18, 2025, Allianz Stadium, Turin, Italy Social Football Summit officially launches SFS EXTRATIME 2025, the startup competition dedicated to innovation in the soccer and sports industry, created in partnership with Almaviva, an Italian leader in digital transformation. The challenge, now in its new edition, will be held as part of the8th edition of SFS - Social Football Summit, scheduled for Nov. 18 and 19, 2025 at the Allianz Stadium in Turin, offering startups

This morning, in the beautiful setting of the Olympic Stadium, the event dedicated to sports medicine organized by Sports Doctor Network was held, with SFS active in the role of partner. The panel sessions, which also extended throughout the day, revolved around the theme of innovation and dissemination of best practices in protecting the health of athletes, in order to enhance scientific expertise and direct testimony from Europe's leading soccer clubs. Indeed, the range of speakers who took turns on the

Italiacamp EMEA and SFS co-organize an exclusive international event on the role of soccer as an engine for investment, development and leadership in the MENA region Social Football Summit (SFS) and Italiacamp EMEA, in collaboration with the International Sports & Entertainment Zone (ISEZA), announce the next edition of SFS Snack in Dubai: "Football as a Catalyst for Investment, Development and Leadership in the MENA Region," scheduled for September 29, 2025 at ISEZA, Ground Floor - Building 4, One Central,

We are proud to announce Amazon Web Services (AWS) as Main Partner of the Social Football Summit 25 (SFS 25), the leading international event for the football industry, taking place on 18–19 November at the Allianz Stadium in Turin. This strategic partnership marks a crucial step for innovation in the football sector. AWS, the global leader in cloud computing, will bring its powerful ecosystem of cutting-edge technologies — from cloud and artificial intelligence to advanced data analytics solutions — to transform the modern

Modern football is shaped as much in the boardroom as on the pitch. At the centre of this transformation is the Chief Executive Officer (CEO), the figure tasked with steering clubs through the complexities of global finance, commercial growth, and sporting ambition. Once dominated by chairmen or part-time directors, club leadership has professionalised, and the CEO role has become central to how ownership vision is translated into day-to-day action and long-term strategy.Following our recent analysis of Sporting Directors, this research