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SFS

SFS24, Exhibitor: Innovation, Sustainability, and Collaboration at the Core of the Football Industry

The 2024 edition of SFS represented a significant crossroads for the football industry, bringing together innovation, networking, and highly relevant topics. The exhibition spaces, brought to life by over 30 companies, were the beating heart of the event, offering entrepreneurial solutions and business opportunities to clubs, institutions, and participants.

Among the exhibitors, GoldiSegnati stood out for its ability to transform iconic football moments into personalized and accessible products. Their offerings range from sportswear to home goods, such as posters and accessories, making them perfect for gifts. Their approach combines comfort with an eye-catching design, catering to a diverse audience.

QR Sport, on the other hand, presented a futuristic proposal to enhance the fan experience in stadiums. Their app provides a suite of services, from merchandising to food & beverage, streamlining interactions with available services. This solution aims to optimize time and sales, increasing audience satisfaction while improving facility efficiency.

Another standout presence was Fantacalcio with Hoplix, which drew attention with an original offering for football and gaming enthusiasts. The collaboration provided users with personalized products tied to the world of fantasy football, aiming to enrich the fan experience by blending competition, design, and football passion.

Bstadium.es also emerged as a noteworthy exhibitor, presenting solutions for new fan experiences by combining match tickets and tours with engaging programs focused on leisure, tourism, sports, and club gastronomy.

A special mention goes to CTN, a Finnish company combining high technology and wellness. Their patented solutions for cryotherapy and well-being are designed to optimize health and promote holistic wellness, offering professionals effective, easy-to-use, and cost-efficient options.

In this context, Legea, a historic leader in technical sportswear, confirmed its presence with high-quality products. Veo stood out for its innovative technology, offering devices for streaming training sessions and matches, making the sports world increasingly connected and accessible. EcoEvents, the official partner of Legambiente, played a crucial role in the event’s sustainability, achieving ISO 20121 certification, which ensures compliance with environmental, economic, and social standards.

Finally, long-standing collaborations with partners such as Almaviva (Innovation Partner), Infront (Platinum Partner), ItaliaOnline with the Virgilio Sport brand (Media Partner), and Regione Lazio, as the sponsoring body, highlighted the importance of a synergistic and established approach between companies and institutions.

SFS 2024 demonstrated how collaboration between startups, established businesses, innovators, and institutions is essential to tackle challenges and seize opportunities in the future of the football industry.