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We are excited to announce that Lineaorosport officially joins the SFS world as an Official Outfit Partner!

This partnership marks an important step for SFS, combining innovation, quality and passion for soccer and sports. Thanks to Lineaorosport, our participants and ambassadors will have access to technical, high-performance outfits designed to make the most of every moment of sport.

SFS is proud to announce a media partnership with FootballCo, one of the world’s largest football media group and a global voice connecting fans, professionals, and brands across the football industry. With its ecosystem of leading platforms — Goal.com, Calciomercato.com, and the digital content format 1 vs 1 — FootballCo brings together diverse perspectives on football, from business insights to fan engagement. This partnership enhances the international dimension of the 8th edition of SFS, which will take place on November 18–19, 2025, at Allianz Stadium in Turin.

The SFS transcends the concept of a convention, establishing itself as a true catalyst for the creation of a more sustainable and cutting-edge football ecosystem, as outlined in its programmatic manifesto. To stimulate the evolution of the sector, a joint commitment is essential: from the integration of ethical and responsible practices to the strategic use of technology, up to the enhancement of an impact that does not end at the final whistle. It is with great satisfaction that we announce the

The SFS is thrilled to announce its partnership with BuzzMyVideos, a global leader in digital video content strategy and YouTube growth optimisation.As part of the collaboration, BuzzMyVideos will play a key role in SFS25, contributing both on stage in dedicated panels and behind the scenes by developing original editorial formats, including insightful content on YouTube strategy, digital communication and multimedia storytelling in sport. This strategic partnership is a step forward in SFS’s mission to inspire and innovate across the football industry — through

SFS is pleased to announce the renewal of its partnership with Adobe for the 2025 edition of the event, taking place on November 18–19 in Rome. This strategic collaboration brings together technology, creativity, and innovation within the world of sport business. Adobe, a global leader in digital experience, will share its vision for the future of sports engagement. A key moment to explore how data and technology are transforming the way sports brands build value, emotional connections, and engagement with both fans and partners.

SFS is pleased to announce a partnership with AMB Elettronic, a leading Italian company in the field of electronics applied to sports. Founded in 1994 in Adria (RO), AMB Elettronic specializes in the design and manufacture of electronic substitute scoreboards used in international sporting events and recognized by organizations such as FIFA and UEFA. The quality and innovation of AMB's products-including the famous Delta whiteboards with LCD display and programmable memory-represent a perfect example of made-in-Italy excellence. In addition to this,

BYD, a global leader in electric vehicle production, to promote a sustainable mobility model that aligns with the values of innovation and environmental respect, is the green mobility partner of SFS24. This collaboration marks a significant step forward in the Summit's commitment to tangible sustainability, bringing together the world of sports and cutting-edge technology. At this year’s edition of SFS, BYD is present as an official partner to raise awareness and inspire participants about the opportunities offered by electric vehicles. Special