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Hi Paola, this is not your first experience at the Summit, but this will certainly be more special given that you will have the role of presenter of one of the stages. What does an event like the Summit leave you with?

I’m very happy to be back at the Social Football Summit and especially to have an active role as a presenter.

I appreciate its evolution in the topics discussed as well as being more and more international, with speakers from three continents. Lots of talks will be about global reach, technology and this is going to be interesting for the sport industry.

Your BuzzMyVideos company creates a close link between video content and those who create this content. How have you seen video storytelling linked to the world of football evolve in recent years?

Clubs and federations are already media companies. The ones who already mastered social media and developed a wider audience, are now starting a monetization path that becomes interesting from a business point of view. It’s an evolving ecosystem. With BuzzMyVideos, and before that at Google/YouTube, I’ve seen the communication and usage of the platform changing dramatically from a one direction drop of content to a real interaction and community building strategy. This is starting to show its ROI for sport.

How do you explain the leading role that creators have had in the last 2 years and their connection with the world of football? Many clubs today collaborate with creators who do not strictly belong to this sport.

The sport industry is trying to figure out how to interact with the new generation. The content consumption of sport is changing fast, it needs new approaches in order to leverage the opportunities. Reaching the new generations means adopting new formats and also including creators, who are native of the platforms, to increase reach and get to new more casual audiences. What really matters is to have a strategy and the right tools to manage this processes, in order to get the best outcomes.

What do you think will be the topics that will monopolize most of the discussions on the football industry in the coming years?

Undoubtedly the key topics will be about new business models, new revenues from platforms and new geographies.

Hi Paola, this is not your first experience at the Summit, but this will certainly be more special given that you will have the role of presenter of one of the stages. What does an event like the Summit leave you with? I'm very happy to be back at the Social Football Summit and especially to have an active role as a presenter. I appreciate its evolution in the topics discussed as well as being more and more international, with speakers

We have reached the sixth edition of the Social Football Summit, you have been with us since year zero, so since 2018, you can take stock of these years of an event in which many things have really changed in the Football Industry. “First of all, I wanted to take this opportunity to applaud Gianfilippo Valentini, Massimo Tucci, and the entire Social Football Summit and Social Media Soccer team for having given life to an event that today is considered a

Lega B dedicates its participation in the VI edition of the Social Football Summit, which will be held on 21 and 22 November at the Olympic Stadium in Rome, to training for its associated clubs. In fact, through the B Future project, a series of specific events will be promoted aimed at marketing and communication employees of the BKT Series companies, offering the opportunity to discuss their respective fields with the top experts at a national level. The panel organized by

This is the first time for you as presenter of the Social Football Summit. What do you expect from an event that is unique in Italy? 'I want to learn from this experience, I think it will be super formative bringing together so many realities and voices in a 2-day full immersion. I am very curious and also very full of expectations'. In your job you deal with so many teams, which ones have impressed you the most in recent years,

Edilfar Rent, alongside Mercedes-Benz for over 25 years, is proud to be able to once again be the mobility partner of the sixth edition of the Social Football Summit after the 2022 edition. The two brands are united by values such as passion, style, a taste for challenge, the pursuit of the limit, and the best performance. But also from the belief that sustainability is a fundamental strategic asset, both from a business point of view and in the relationship with

Rome, 8 November - The Social Football Summit, the event organised by Go Project and Social Media Soccer, returns on 21 and 22 November at the Stadio Olimpico in Rome. The b2b event dedicated to the football industry announces the presence of Sky Sport also for this sixth edition. Sky Sport will cover the event editorially and digitally with reports and interviews from the Olympic Stadium, live on Sky Sport 24 and online on skysport.it. There will also be a

For the third consecutive edition, Italiacamp is among the partners of the Social Football Summit, an event that will bring together the most important stakeholders of the international football industry on 21 and 22 November at the Stadio Olimpico in Rome. At the heart of this year's partnership will be a discussion open to companies, clubs, institutions and universities that will be held on 21 November from 10 a.m. on the topic of Dual Careerand Post Career and training opportunities for

We know that football is the most watched sport in the world, with about 4.0 billion fans, but few consider that the second most watched sport in terms of audience size is cricket. It is the second most watched sport in the world, with about 2.6 billion fans. It is mainly followed in India, where cricket is the national sport, with growing popularity in many Asian countries. The 13th edition of the ICC Men's Cricket World Cup 2023, which

The band's logo will be on the blaugrana's shirt for the match against Real Madrid Now there is also the officiality. Barcelona and the Rolling Stones will play together in the next Clasico, the match against Real Madrid on 29 October. The news had already gone around the world in recent weeks and now it has been made official, with the English band unveiling the special jerseys with which the Catalans will play the eagerly awaited match. A collaboration that is

Hi Davide, welcome to blog of the Social Football Summit. Today we would like to have a talk to better understand the reality of Kama Sport and the support it can give to the football industry, as well as its application in this world. To begin with, tell us how the idea for this project came about and what is your mission? The idea behind Kama took shape in October 2017, during the first historic football hackathon organized by the Italian Football Federation