When you are not fully aware of the direction to take, it can be useful to be guided by the words of Juventus’ new Director of Football Strategy, Giorgio Chiellini, who spoke during the sixth panel of the day at the Football Stage during an interview conducted by Giulia Mizzoni.
Choosing goals: this is the first step. Without a specific goal, it is difficult to know how and where to move. They are needed to turn on the light, such as creating an organizational chart, completing matters concerning the sporting director and a potential renewal. Once the foundation is set, you can think about moving forward; without it, you get lost.
The feeling of being lost is what distinguishes the younger generations: not knowing what to be in a world that offers endless possibilities. This flood of information inevitably ends up overwhelming us, but nothing is lost when you have someone with you who (to borrow the words of his former teammate) has eaten his fill of pasta and dispenses advice such as: “Est modus in rebus,” there is a measure in things. This should fill us, in some way, with awareness; help us channel the river and remind us (first the players and then the Bianconeri fans) of our Juventus spirit.
Once you find a balance, you think about what you want to become: you start to develop certain skills, starting with those innate within us, such as curiosity in this case. It is that engine that drives you to go beyond the surface, that patina that makes the whole world so polarized and that, instead, should be explored more and more, as has happened in football with the introduction of studies on data, sleep, and nutrition: everything at 360 degrees.
Sometimes in life it is difficult to go against the position of a colleague, especially if they are your superior or their name is Giorgio Chiellini. But he himself wants to be criticized, in the right way and with respect, because he is aware that it is constructive comments that push us towards improvement. And this is what should push us to spend time with people who are different from us: people with other interests and experiences, who generate evolution.
The focus, however, that guided the discussion was dialogue. It is difficult to achieve these things in life without relating to others, listening to them, and advising them. It all starts with words, and today, through the story of his new position, I was left with many positive feelings.
Life lesson with Giorgio Chiellini
When you are not fully aware of the direction to take, it can be useful to be guided by the words of Juventus' new Director of Football Strategy, Giorgio Chiellini, who spoke during the sixth panel of the day at the Football Stage during an interview conducted by Giulia Mizzoni. Choosing goals: this is the first step. Without a specific goal, it is difficult to know how and where to move. They are needed to turn on the light, such as
Mattia Perin’s Mental Investment Redefines Talent in Football
The panel "Is Football Really Prioritizing Players’ Mental Health?", moderated by Riccardo Nasuti (Digital Manager SFS 25), focused on the crucial topic of athlete mental health. The conversation between Juventus goalkeeper Mattia Perin and his personal psychologist, Nicoletta Romanazzi, offered a frank perspective on the internal work required for high performance, highlighting how cultural resistance is finally beginning to fade. The personal story and freedom from external judgments Mattia Perin shared his experience, revealing that he had wanted to quit playing after
Venue visions: the future of sport facilities
From the new Spotify Stadium to the Allianz in Turin, passing through the new projects planned, such as integrating technology and events. The vision of the venue where sporting events take place, and not only, was at the heart of the panel moderated by Ivan Ortenzi, which saw the participation of Jordi Penas, head of the Barcelona Museum, Paolo Monguzzi, Stadium & Consumer Business Director of Juventus Football Club, Luca Montebugnoli, Founder Chairman and CEO of Vivaticket, and Silvia Prandelli Senior
The Marketing Strategies of Juventus
The marketing and communications manager of Juventus revealed the club's brand enhancement strategies at SFS24. At SFS24, a panel was held dedicated to the marketing strategies of Juventus. The main speaker was Mike Armstrong, the club's Chief Marketing Officer, who spoke with Salvatore De Angelis, Country Manager of Cosmic. One of the main topics discussed was the broad reach of the club's brand: "We decided to form a partnership with Adidas to internationalize the brand and engage a different target audience. We
Venue vision: the future o sports facilities
Sports facilities are gradually evolving from their traditional role as mere venues for matches to embrace a comprehensive, multifunctional approach. This, along with much more, will be discussed at the upcoming Social Football Summit, scheduled for November 19-20 at Rome's Olympic Stadium. Among the featured speakers on one of the main stages will be Paolo Monguzzi and Jordi Penas—Stadium & Consumer Business Directors for Juventus and Barcelona, respectively—Populous' Global Director, Declan Sharkey, and representatives from VivaTicket. This topic invites multiple perspectives,
Juventus Announces New Services for Fans with Disabilities
Juventus continues to enhance accessibility and inclusivity for its supporters. The Bianconeri club has recently announced a series of new services designed to improve the experience of fans with disabilities at the Allianz Stadium in Turin. Among the main innovations is the launch of a dedicated WhatsApp number for people with disabilities, allowing direct communication with the club for information requests and support. This service has been created to promptly respond to the specific needs of fans, thereby improving the efficiency
Save the Children will be the “sponsor” for Juventus’ first match of the season
The Bianconeri team has launched a new initiative in collaboration with Save the Children. Juventus renews its commitment to solidarity by strengthening its partnership with Save the Children, one of the leading international organizations for the protection of children's rights. This collaboration is marked by the launch of a special jersey, which will be worn by the players during the first Serie A match. In addition to the men’s team, the kit will also be used by the women’s first team and will
