The SFS officially kicks off the new edition with the SFS 25 Presentation Press Conference, scheduled for Monday, October 27, 2025 at 12 noon at the Lega Serie A headquarters, Via Ippolito Rossellini, 4 – Milan in the Assembly Hall.
An appointment reserved for media and industry professionals to preview the news, themes and protagonists of the 2025 edition of the SFS, the reference event in Italy for innovation, sustainability and business in the world of soccer.
The meeting will open withan address by Luigi De Siervo, CEO of Lega Serie A, followed by the official presenters of SFS 25, Giulia Mizzoni, Anna Maria Baccaro and Carolina Tha, and anillustration of the program by Massimo Tucci, Director of SFS.
The Summit’s main partners will be in the audience. At the end, an aperitif break is planned to encourage networking among speakers, partners and journalists.
Open press accreditation
Journalists and media practitioners interested in attending can apply for accreditation by filling out the form available at the link below: https://www.socialfootballsummit.com/it/conferenza-stampa-sfs25/
Social Football Summit presents SFS 25: press conference in Milan on Monday, October 27th
The SFS officially kicks off the new edition with the SFS 25 Presentation Press Conference, scheduled for Monday, October 27, 2025 at 12 noon at the Lega Serie A headquarters, Via Ippolito Rossellini, 4 - Milan in the Assembly Hall. An appointment reserved for media and industry professionals to preview the news, themes and protagonists of the 2025 edition of the SFS, the reference event in Italy for innovation, sustainability and business in the world of soccer. The meeting will open withan
Exclusive SFS24: the Serie A festival presented
During SFS24, Lorenzo Dallari (Editorial & Social Director of Lega Serie A) and Luigi De Siervo (CEO of Lega Serie A) presented the upcoming edition of the Serie A Festival, an event designed to bring Italy’s top football league closer to the general public. The festival offers a space for dialogue, discussion, and the celebration of football in all its facets. The event, created with the goal of showcasing Serie A in an innovative and accessible way, will take place from
Stop Piracy: How the Piracy Shield Protects the Future of Football
Illegal streaming continues to threaten the economic sustainability of football and sports in general. During the ‘#Stopiracy‘ panel held at the Stadio Olimpico as part of the SFS event, moderated by DAZN journalist Giusy Meloni, experts and institutional representatives analyzed the challenges and solutions to tackle the phenomenon. Among the panel’s guests: Antonio Amati (IT General Manager at Almaviva), Gaetano Cutarelli (Colonel, Guardia di Finanza), Romano Righetti (General Counsel, DAZN Italia), Massimiliano Capitanio (Commissioner, AGCOM), and Luigi De Siervo (CEO,
SFS24, Serie A and the Path to Global Football Leadership
"Serie A is now, in every sense, a media company. We have repositioned the product in a competitive landscape, following commercial and entertainment-driven strategies", said Luigi De Siervo, CEO of Lega Serie A, speaking at the SFS24 event, dedicated to the national and international football industry. Giulia Mizzoni, a journalist for Amazon Prime Video, interviewed the CEO, asking specific questions about the league’s strategies and future projects. De Siervo highlighted the work done over the years, with the NBA, NFL, and
