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Author: Redazione SFS

“The football industry can evolve only through concrete collaboration between clubs, federations, leagues, institutions and companies — especially those leading innovation processes. The growth of the sector depends on the ability to combine skills, visions and resources to build a truly competitive and sustainable ecosystem.

At Allianz Stadium in Turin, the centrality of cooperation emerged clearly, along with the vitality of a transforming ecosystem and the awareness that innovation and sustainability are no longer future perspectives, but operational priorities and shared responsibilities. In this direction, our Working Groups played a key role as a space for strategic design, where clubs, corporations and stakeholders worked together to define practical guidelines and a shared vision for the future of the Football Industry.

The stadium proved to be the ideal setting to support this journey: a modern, efficient and future-oriented infrastructure, capable of enhancing ideas, content and expertise, and demonstrating how sports venues can actively contribute to the development of the entire industry.

SFS ExtraTime and the SFS Awards represented two strategic moments that highlighted our international vocation and the growing interest of global players in the Football Industry.

I would like to thank all the speakers, startups, brands, media and partner companies who supported and accompanied SFS25. A special thanks goes to Lega Serie A for its institutional presence and support, and to the Go Project and Social Media Soccer teams: professionalism, speed and dedication that, since 2017, have contributed to constant and significant growth. Today, this combined expertise represents a fundamental asset for designing, communicating and amplifying the value of the Summit.”

Gianfilippo Valentini, Founder & CEO – SFS

“The football industry can evolve only through concrete collaboration between clubs, federations, leagues, institutions and companies — especially those leading innovation processes. The growth of the sector depends on the ability to combine skills, visions and resources to build a truly competitive and sustainable ecosystem. At Allianz Stadium in Turin, the centrality of cooperation emerged clearly, along with the vitality of a transforming ecosystem and the awareness that innovation and sustainability are no longer future perspectives, but operational priorities and shared

On the afternoon of Day 2 on the Global Stage, a panel was held focusing on investment in football through multi-club ownership models. The session, moderated by Lucas Ferrer, Partner at Statim Legal, featured contributions from Jan Kleiner, Director of Football Regulatory, FIFA, Lina Souloukoulu, CEO of Nottingham Forest FC and Marcos Motta, Partner, Bichara e Motta Attorneys at Law). Jan Kleiner opened the discussion by outlining FIFA’s position on the growing phenomenon of multi-club ownership, in which financial groups control

During SFS 25, the panel dedicated to Sustainability, Talent Development, and Infrastructure unveiled the economic and structural dynamics of Serie BKT, highlighting critical issues alongside unique opportunities. The speech by Paolo Bedin, President of Lega Serie BKT, interviewed by Andrea Sartori, CEO of Football Benchmark and independent advisor to Lega B, provided a lucid overview of the need for a strategic shift for the entire football system and the Italian second division. The financial challenge: economic data Bedin opened the debate by

The last SFS25 meeting of the Global Stage opened a dialogue on data awareness with the help of Francesco di Biase Italy Chief Representative of PLATINIUM GROUP, Paolo Magri CEO of EICMA and Mattia Gamberoni Head of Italy and Spain at STRIPE. In the world of sports and entertainment events, truly knowing your audience means making smarter decisions, building better experiences, and generating value. The problem? Many clubs and organizations don't know their data. They don't “read” their fans and end up building

When you are not fully aware of the direction to take, it can be useful to be guided by the words of Juventus' new Director of Football Strategy, Giorgio Chiellini, who spoke during the sixth panel of the day at the Football Stage during an interview conducted by Giulia Mizzoni. Choosing goals: this is the first step. Without a specific goal, it is difficult to know how and where to move. They are needed to turn on the light, such as

The second panel of Day 2 Football Stage focused on the German identity, centered around the 50+1 rule, and featured Alexander Mühle, Director Marketing & Digitalisation at Borussia Dortmund, Bernd Fisa, Founder of Fisa Consultancy, and Philipp Reschke, Board Member of Eintracht Frankfurt Football AG. To understand the scale of the Bundesliga phenomenon, one only needs to look at the data: clubs like Bayern Munich surpass 300,000 registered members. Not only the German 'Panzer' (tank) boasts staggering numbers, but also Borussia

Sports medicine opened Day 2 on the Global Stage at SFS 25 with a high-level panel featuring Fabrizio Tencone, Sports Medicine Physician at the Isokinetic Medical Group, and Gil Rodas, MD, PhD, Head of Sport Medicine and the Medical Area at FC Barcelona, moderated by Carolina Tha. Injuries remain one of the biggest and most persistent challenges in sports. Tencone presented a long-term study carried out by Isokinetic: “Eight years ago, we expected injuries to increase significantly. Today’s data shows that

The SFS 25 Football Stage GoProject hosted the meeting “SFS 25 interview: A. Alciato interviews Romy Gai,” an interview conducted by Prime Video journalist Alessandro Alciato with Romy Gai, Chief Business Officer of FIFA, who began the meeting by talking about the FIFA Club World Cup and the agreement with DAZN, the sole broadcaster of the competition. The idea arose from the need to give the World Cup the visibility necessary to be recognized as an “elite” event. The aim

The Impact Sport Lab debuts at SFS 25. It is the new project by Ecoevents – a benefit corporation and Legambiente partner – created to concretely integrate sustainability into sport and offer clubs, leagues, federations, and sponsoring companies professional tools to generate social, environmental, and cultural value. Sport holds an extraordinary power: it speaks to millions of people, influences behaviors, and builds communities. Impact Sport Lab is born to transform this force into real impact, making sustainability a measurable, daily

The Global Stage Social Media Soccer hosted the meeting “Football and Antitrust: The impact of recent EU Court of Justice cases on current issues.” The protagonists were Saverio Valentino (Member of the Board AGCM) and Salvatore Lamarca (Antitrust Lawyer and Author of the book “Sport and European Law”), moderated by Francesca Buttara (Founder DOWELL). We are facing a profound transition, a new era following the rulings of the European Court that place football within the market, a sector that must comply with principles