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Snack Summit Dubai: “A story of sport transformation”

Due to bad weather conditions, the Snack Summit Dubai online took place last week. The event was organised by SFS in partnership with Italiacamp. The event, titled ‘A Story of Sport Transformation’ and streamed live on the SFS linkedIn page, aimed to create a moment of reflection on the change and evolution taking place in the UAE and other parts of the Middle East. The Snack Summit started at 11 a.m. local time with the institutional greetings of the Consul General of […]

Snack Summit Dubai
SFS to Dubai – Snack Summit Dubai: “A story of sport transformation”

We are pleased to announce, following Riyadh, the organization of the “Snack Summit Dubai” on the next April 17th, from 10:30 AM to 1:00 PM (GMT+4 Dubai local time). The event will take place at the Convention Tower of the Dubai World Trade Centre at the Italiacamp Dubai Hub for Made in Italy, partner of the Social Football Summit. The Snack Summit is SFS’s new format, a series of 2-hour conferences held in different cities around the world. “A Story of […]

International #SportDay
International #SportDay: Driving positive change through football

To mark this year’s International Day of Sport for Development and Peace, UEFA is taking part in a United Nations (UN) event highlighting how sport can advance the Sustainable Development Goals and promote peaceful and inclusive societies. Sport’s universality and values make it uniquely positioned to act as a force for good, and the International Day of Sport for Development and Peace (IDSDP), held annually on 6 April, is an opportunity to celebrate that unique position. As the world’s most […]

Professional Football League e McDonald's
McDonald’s signs three-year sponsorship deal with French soccer’s Ligue 1

The Professional Football League and McDonald’s are pleased to announce the signing of a strategic partnership under the terms of which McDonald’s will become the title partner of Ligue 1, from July 1, 2024, for the next three seasons. The leading French restaurateur established in more than 1,150 towns, with two million meals served daily, McDonald’s is joining forces with the number one show in France. This partnership seals the meeting between two popular institutions, strongly inscribed in the daily […]

Soccer Aid for UNICEF together adidas

In 2024, for the first time ever, the Soccer Aid World XI FC, a team formed of legendary footballers and celebrities, will wear a bespoke limited edition adidas kit, which was officially unveiled today. Steve Marks, Senior Director of Brand Communications at adidas said: “We are excited to announce our partnership with Soccer Aid for UNICEF UK, a collaboration that exemplifies our shared commitment to not only fostering global football talent but also to making a positive impact in communities around the world. […]

Italian National Amateur League and Animenta together for Lilac Ribbon Day

“Those suffering from eating disorders have a name and a surname: words can hurt and have a different weight for each of us. Promoting a healthy sporting environment, based on respect and inclusion, supports young people to build a healthy relationship with themselves and each other, preventing the onset of an Eating Disorder”. The Italian National Amateur League in collaboration with the association Animenta on the occasion of the National Day of the Lilac Ribbon, dedicated to eating disorders, has disseminated the Vademecum for the prevention of […]

Adobe FA Cup
Alessia Russo & Khiara Keating will lead its into a new era of storytelling for the Adobe Women’s FA Cup

Adobe has delighted to reveal Alessia Russo and Khiara Keating as Adobe ambassadors for the competition, supporting them in your mission to raise the stature of the Cup and inspire the next generation of women into football. At Adobe, their Creativity for All mission couldn’t be truer than for the next generation of young girls dreaming of scoring goals like Alessia or keeping them out like Khiara. In Alessia and Khiara, they have two of the game’s brightest talents — one an established Lioness, European Champion, and […]

SFS signs a partnership with Football Forum Hungary

The leading experts of football business will meet in on 23rd of April at the Groupama Arèna in Budapest SFS signs a strategic partnership with Football Forum 2024 serves as a pivotal meeting point between the Eastern and Western football markets, fostering collaboration, exchange, and growth. With a primary focus on organizations, clubs, and companies operating in central and eastern Europe. The aim of partnership is the forum offers a unique platform for stakeholders to come together and explore opportunities in […]

Manchester City Champions
UEFA launches groundbreaking Carbon Footprint Calculator to drive sustainability in European football

UEFA today announced a significant milestone in its commitment to environmental sustainability with the launch of a carbon footprint calculator tailor-made to football organisations. The UEFA Carbon Footprint Calculator, an innovative online tool, marks a pivotal step towards reducing carbon emissions within the football community and underscores UEFA’s dedication to being a proactive force in the fight against climate change. Recognising the pressing need for a reduction of the carbon footprint of European football, UEFA has integrated climate advocacy in its […]

Messi Miami
Introducing Apple Sports, a new app for sports fans

The free app for iPhone delivers real-time scores, stats, and more, all designed for speed and simplicity Apple today introduced Apple Sports, a free app for iPhone that gives sports fans access to real-time scores, stats, and more. Designed for speed and simplicity, the app’s personalized experience puts users’ favorite leagues and teams front and center, featuring an easy-to-use interface designed by Apple. Apple Sports is available to download now in the App Store in the U.S., the U.K. and Canada. “We […]

Valencia
Valencia CF will raise a ‘Zero Discrimination’ flag at Mestalla

Valencia CF will raise a representative flag against discrimination, in any of its forms, at Mestalla to mark World Zero Discrimination Day on March 1st. This is a pioneering initiative in world football scene and reflects the club’s fight against any type of discrimination. For over 20 years, the North End at Mestalla has had the flags of LaLiga clubs displayed in order of their league position, and on Friday the new emblem will be raised at the top of the South End. […]

AS Roma Business Club
The Social Football Summit and the AS Roma Business Club together for a Snack Summit

The Social Football Summit at the AS Roma Business Summit 2024 Social Football Summit in collaboration with AS Roma Business Club will organise a Snack Summit on the occasion of the AS Roma Business Summit 2024, an event dedicated to the networking of companies and professionals, to be held on 28 February at the Stadio Olimpico. Starting from 3.00 p.m. until 4.30 p.m., there will be three moments of discussion with some of the most authoritative managers and speakers, on […]

Bluenergy Stadium
Udinese and Bluenergy announce innovative solar power project for Italian club’s stadium

Over 2,400 solar panels will produce 1.1 MWh/year at Bluenergy stadium, making it one of Europe’s leading facilities for carbon emission reduction Udinese Calcio and Bluenergy Group are pleased to announce the start of construction on a cutting-edge photovoltaic system to be fitted to the roof of the stadium owned by the Friuli-based club. Over 2,400 state-of-the-art solar panels will help produce around 3,000 kWh/day, enabling the facility to become partially energy self-sufficient. The project means further innovation for an […]

Lectio Magistralis del Ministro Andrea Abodi
Lectio Magistralis by Minister Andrea Abodi for the opening of the Master’s Degree Course in Sports Law and Sports Management at the University of Bari

The Minister for Sport and Youths will open the 1st edition of the Master’s Degree Course in Sports Law and Sports Management at the University of Bari for the 2023-24 academic year. The lectio magistralis is scheduled for Monday, 26 February at 3.30 p.m. in the ‘Aldo Moro’ Lecture Hall of the University of Bari’s Department of Law, in Piazza Cesare Battisti 1. The opening will be greeted by the Rector Prof. Stefano Bronzini, the SAMS degree course Coordinator Prof. […]

yougovsport
YouGov FootballIndex: The brand health of top Italian and European Clubs after the first half of the 2023-24 Season

Last week saw the end of the first leg of the 2023-2024 Serie A, a moment usually associated with mid-year evaluations. To see what the current situation is, here at YouGov Sport we have taken a look at the brand health of Italian top clubs, in Italy as well as in other relevant markets (i.e. USA and China), comparing them to their national and international rivals, and tracking the evolution since last year. For this kind of analysis, we have used […]

Giorgio Furlani SFS
The Italian Football Industry Under X-Ray: the words of Furlani, Valentini, and Amati

In these interviews, conducted by Fortune Italia, the situation of Italian football has been analyzed from an industrial perspective, providing a comprehensive overview. Giorgio Furlani, ceo of AC Milan, Gianfilippo Valentini, founder of Go Project and creator of the ‘Social Football Summit’, and Antonio Amati, general manager of the IT division of Almaviva, analysed the state of health of the Italian football industry, analysing its criticalities and development opportunities. Each of these three voices offered a different key to interpretation. […]

yougovsport
VAR: italian football fans approve of it and suggest some innovations

Italian fans are in favour of VAR in football, regardless of the team they support. A YouGov survey indicates some improvements would make it even more appreciated. VAR: italian football fans approve of it and suggest some innovations In the summer of 2017, the football world changed forever. After years of fans protesting referee decisions, the Serie A took a revolutionary decision: to introduce VAR (video assistant referee), an assistant who helps the on-field referee on unclear situations (specifically indicated […]

De Siervo
De Siervo (CEO Serie A): “We will open an office in Riyadh in the next 4 months.”

During the meeting organized by the Social Football Summit in Riyadh, the CEO of Serie A League spoke about significant news regarding the future. During the Snack Summit organized in Riyadh by the Social Football Summit, just a few hours before the Italian Supercup final between Napoli and Inter, the CEO of Serie A, Luigi De Siervo, talked about important news. As announced by the CEO, the Italian League will indeed open a new office in Riyadh. “Serie A will […]

Social Football Summit in Saudi Arabia

On 22nd January in Riyadh the first Snack Summit in partnership with Lega Serie A We are delighted to announce the convening of a prestigious “Snack Summit” by Social Football Summit in Riyadh on the 22nd of January, from 4 p.m. to 6:00 p.m The venue is the Crowne Plaza Riyadh at RDC Hotel and Convention, located on Imam Saud Ibn Abdul Aziz Road, Riyadh, 6391. Lega Serie A proudly stands as the Global Partner for the Social Football Summit. […]

The charity auction organised by the Social Football Summit has ended!

The charity auction organised by the Social Football Summit has ended!We are pleased to be able to announce that €4,435 was raised by the Robin Hood Roma Onlus Association!When they won the auction, the successful bidders made their donation directly to the association, so that they could purchase the reagents needed to use an Automatic Haematology Analyser that will be installed at the Haematology Emergency Care Unit at Via Benevento 6, AOU Policlinico Umberto I-Università Sapienza, to optimise the activities […]

The characteristics of the Italian Serie B audience by YouGov

The characteristics of the Italian Serie B audience. Strong growth in spectators (+91%) and interested Italians (+69%) over the last two seasons Through YouGov Profile we investigated the characteristics of the people who follow Serie B. An audience that changes slightly each season but with recurring common traits. There are 2.5 million Italians who declare themselves interested in following the series live. This is almost 5% of the adult population, which puts Serie B at levels of interest close to […]

SFS23: INCLUSIVITY AS A VALUE

We firmly believe that football and – more generally – sport should be accessible to all, without discrimination of any kind. The Social Football Summit and adidas have based the partnership on the pillars of the SFS Manifesto as a guide. From the stage of the sixth Social Football Summit in Rome, we promoted the social inclusion of players of all genders, ethnicities, sexual orientations and physical abilities. Through the narration of best practices, future perspectives up to branding activities, to support sustainability and inclusivity projects […]

Pinto (AS Roma): «Oggi viviamo un mercato globale, generati 150 milioni in tre anni»

L’intervista di Luca Marchetti al Direttore Sportivo della squadra giallorossa ha chiuso la sesta edizione del Social Football Summit

‘Social media as a key to fan participation’: Inter Milan and Manchester United at SFS23

Monzani and Speakman talked about the experiences of the two clubs at the Social Football Summit

“B Future” all’Olimpico di Roma per il Social Football Summit 2023

I progetti della Lega B al Social Football Summit 2023 fra innovazione, tecnologia e sostenibilità

Pimenta: ‘Prices and player evaluations are not the same thing’

The well-known attorney spoke on the panel ‘Player Management and Evaluation, Rankings and Capital Gains’ at the sixth edition of the Social Football Summit

Reichart (A22 SM): ‘UEFA did not even listen to the Superleague proposal’

CEO of ‘A22 Sports Management’ spoke at the Social Football Summit, talking about the new European competition project and revealing some behind-the-scenes details

Zini (Inter Miami): ‘On Messi’s impact there are 3 tangible factors’

The Vice President Partnership of the American franchise spoke at the Social Football Summit 2023

Tebas (LaLiga): ‘Support the Superleague is totally wrong’

The President of the Spanish top league spoke at the sixth edition of the Social Football Summit

Allazeez (Saudi League): ‘We want to be the main hub of world sport’

Arab football was also the protagonist of the sixth edition of the Social Football Summit: the Chairman of the Saudi League spoke about projects and strategies of the Middle East movement

‘Stadiums are the key to the future of football’: Ajax and Eintracht cases at SFS23

The topic of facilities closed the first morning of the sixth Social Football Summit 2023, bringing two important international experiences to the centre of the narrative

De Siervo (Lega Serie A): ‘Piracy takes 300 million away from Italian football’

The topic of piracy featured prominently on the Football Stage of the Social Football Summit 2023, also involving Liberatore (Agcom) and Amati (Almaviva)

Uva (UEFA): ‘We invested 82 million for the sustainability of Euro2024’

UEFA’s Director of Social & Environmental Sustainability talked about how the continent’s top football body will approach sustainability at the European Championships next June

Interview with KIKE LEVY

Hi Kike, this is not your first experience at the SFS, you have already participated several times as a goal representative, but this one will certainly be more special as you will have the role of presenter of one of the stages. What does an event like the Social Football Summit leave you with? I am really looking forward for the Social Football Summit this year, and as you said, this year will be special for me leading one of […]

Interview with VITO PACE, CMO eBay in Italy

Why have you chosen to position yourself in the sporting arena and specifically in football? eBay positions itself as a marketplace of passions: we embrace and share the interests of our community, offering our users everything they want to feed and enrich their experiences. We asked ourselves what was the most popular passion among Italians, the one capable of capturing their attention the most: research and observers tell us that in Italy today football is followed by 34 million people, […]

Interview with Paola Marinone

Hi Paola, this is not your first experience at the Summit, but this will certainly be more special given that you will have the role of presenter of one of the stages. What does an event like the Summit leave you with? I’m very happy to be back at the Social Football Summit and especially to have an active role as a presenter. I appreciate its evolution in the topics discussed as well as being more and more international, with […]

Mosaico Studio and Social Football Summit together again for the sixth edition of the football industry’s most eagerly awaited event, which transforms the Stadio Olimpico into an event hub with a modern and avant-garde look.

This important collaboration adds to the already rich portfolio of Mosaico Studio, which has curated events of national and international scope over the past year. We talk about it with Felice Castrignanò and Luigi Bartone, CEO of Mosaico Studio. To begin with, tell us what Mosaico Studio is, what it does, and what distinguishes the company. Luigi Bartone: “Our story began like all good stories, with a chance encounter between different professionals, but all united by a passion for communication […]

Interview with Stefano Russo, Associate Sales Director YouGov, Partner of #SFS23

In view of the Social Football Summit, we met Stefano Russo, associate sales director of YouGov, one of the world’s leading companies in data analysis and market research. Here’s what he told us about his experience.   In your network you have 24 million panelists distributed in 59 different markets. But what is the working method of YouGov to carry out the surveys, and on which sectors can you perform your activities? YouGov is a research institute founded in the UK […]

Interview with Ivan Ortenzi | Host of the SFS 2023

We have reached the sixth edition of the Social Football Summit, you have been with us since year zero, so since 2018, you can take stock of these years of an event in which many things have really changed in the Football Industry. “First of all, I wanted to take this opportunity to applaud Gianfilippo Valentini, Massimo Tucci, and the entire Social Football Summit and Social Media Soccer team for having given life to an event that today is considered […]

Lega B at the Social Football Summit 2023 with the “B Future” project

Lega B dedicates its participation in the VI edition of the Social Football Summit, which will be held on 21 and 22 November at the Olympic Stadium in Rome, to training for its associated clubs. In fact, through the B Future project, a series of specific events will be promoted aimed at marketing and communication employees of the BKT Series companies, offering the opportunity to discuss their respective fields with the top experts at a national level. The panel organized […]

Interview with Marina Presello | host of the SFS 2023

This is the first time for you as presenter of the Social Football Summit. What do you expect from an event that is unique in Italy? ‘I want to learn from this experience, I think it will be super formative bringing together so many realities and voices in a 2-day full immersion. I am very curious and also very full of expectations’. In your job you deal with so many teams, which ones have impressed you the most in recent […]

Edilfar Rent partner 2023

Edilfar Rent, alongside Mercedes-Benz for over 25 years, is proud to be able to once again be the mobility partner of the sixth edition of the Social Football Summit after the 2022 edition. The two brands are united by values such as passion, style, a taste for challenge, the pursuit of the limit, and the best performance. But also from the belief that sustainability is a fundamental strategic asset, both from a business point of view and in the relationship […]

ON 21 AND 22 NOVEMBER, THE SIXTH SOCIAL FOOTBALL SUMMIT. UPDATES AND NEWS ON SKY SPORT

Rome, 8 November – The Social Football Summit, the event organised by Go Project and Social Media Soccer, returns on 21 and 22 November at the Stadio Olimpico in Rome. The b2b event dedicated to the football industry announces the presence of Sky Sport also for this sixth edition. Sky Sport will cover the event editorially and digitally with reports and interviews from the Olympic Stadium, live on Sky Sport 24 and online on skysport.it. There will also be a […]

Italiacamp partner for the third consecutive year of the Social Football Summit

For the third consecutive edition, Italiacamp is among the partners of the Social Football Summit, an event that will bring together the most important stakeholders of the international football industry on 21 and 22 November at the Stadio Olimpico in Rome. At the heart of this year’s partnership will be a discussion open to companies, clubs, institutions and universities that will be held on 21 November from 10 a.m. on the topic of Dual Careerand Post Career and training opportunities […]

FERPI supports the sixth edition of the Social Football Summit

For the first time FERPI will be patronizing the international event in Italy on the Football Industry Rome, November 7 – Now in its 6th edition, the Social Football Summit will take place in Rome on 21 and 22 November, under the patronage of FERPI. It is the only international event in Italy dedicated to the football industry, with training, updates, meetings and comparisons between professionals and companies. Born in 2018, it has become year by year more and more […]

The Social Football Summit announces partnership with adidas.

The Social Football Summit is proud to announce adidas as a partner of the sixth edition that will kick off on 21 and 22 November at the Stadio Olimpico in Rome. The partnership with adidas is a reason of pride for SFS. The partnership with adidas is a reason of pride for SFS. This collaboration represents a milestone in the growth of our commercial appeal and strengthens the development process of our event both in Italy and in the world.

INTERVIEW WITH ALESSANDRO GIACOMINI, CEO OF INFRONT

Hi Alessandro, welcome to the Social Football Summit blog. Today we would like to have a chat to understand how Infront has evolved and with what vision it is supporting the football industry. As Infront we have always worked, both at the Italian and international level, on the development of new formats, creating by now 15 years ago a centre of excellence located in Italy, in our Milan offices, for the creation and realisation of new digital formats. We have […]

The endorsement of the Italian Football Coaches Association at the Social Football Summit

The endorsement and support of the Italian Football Coaches Association is a source of great pride for the Social Football Summit. It rewards our ongoing efforts towards the growth of the entire football movement. Coaches remind us of the importance of commitment both on and off the field. The football industry needs to be rejuvenated by embracing innovation and the new generations. It’s gratifying to know that such an important association values our work and helps us achieve our goals.

The support of the AIC at the Social Football Summit

The support of the AIC at the Social Football Summit. The Social Football Summit has received the endorsement of the Italian Footballers’ Association. The AIC is an organization that protects and supports professional football players in Serie A, Serie B, Lega Pro, and, since 2000, also amateur football players, women’s football, and futsal. We are delighted about a collaboration that has been ongoing for a few years now, allowing us to strengthen our joint commitment to building a football that […]

La Gazzetta dello Sport media partner of the Social Football Summit

The Social Football Summit announces the agreement with Gazzetta dello Sport as media partner It is an important step in the expansion process of the Social Football Summit, now in its sixth edition, which thus strengthens its media positioning in Italy. Gazzetta.it will follow the event with timely and punctual digital information with an increase in last-minute content that responds to the needs of football industry fans and their growing need for mobility.

Italiaonline confirms partnership with Social Football Summit

The Social Football Summit and Italiaonline announce their partnership for the sixth edition on 21 and 22 November 2023 at the Stadio Olimpico in Rome, which demonstrates their focus on the growth of the entire industry, on issues of digital and process innovation, on the development of business models and in general on the dynamics of new content sharing systems. The Social Football Summit is a platform for innovative content, sharing, networking and education on the Football Industry. Italiaonline’s participation […]

Five+1 Sisters: The American Renaissance of Milan, from Elliott to RedBird

In July 2018, Milan entered a new era after years filled with difficulties. The 2011 Serie A title had been the last triumph of the Berlusconi era, before a technical and, in part, economic decline that had taken the Milan club away from the elite of European football. The sale to Yonghong Li did not change the trajectory that was already on a downward path. What changed everything were the Americans. Elliott Fund, on July 10, 2018, announced that they […]

YouGov new partner of the Social Football Summit

YouGov will present research on Serie A fans worldwide at SFS23. The research institute offering innovative global solutions will be partnering with the sixth edition of the Social Football Summit. Founded in London in 2000, YouGov helps brands, agencies, public and private institutions make strategic decisions. Present in 55 countries, YouGov has one of the largest proprietary panels in the world: over 24 million members, of which over 385,000 in Italy Next 21 and 22 November, at the Stadio Olimpico […]

GOAL FOR THE THIRD CONSECUTIVE YEAR IS MEDIA PARTNER OF THE SOCIAL FOOTBALL SUMMIT 2023

GOAL.COM, an online newspaper in the football content sector, will help the Social Football Summit reach a new generation of Football Industry fans as a media partner. The objective of the media partnership stems from the desire to give visibility to the project and to be able to report on its most interesting dynamics. For three years now, GOAL.COM has been a media partner of the Social Football Summit, a winning combination as these two realities are keen to be at the avant-garde. […]

INFRONT PARTNER OF SFS23: 21-22 NOVEMBER THE 6th EDITION OF THE SOCIAL FOOTBALL SUMMIT

The partnership is renewed for the third year in a row with the naming of the Corporate Area and the launch of the Infront Sport Business Academy Rome, 10/26/2023 – The partnership has been renewed for the 2023 edition thanks to the naming of the Infront Corporate Area, the networking & hospitality area of the sixth edition of the Social Football Summit. The two-day event dedicated to the Football Industry returns on 21 and 22 November in the fascinating setting […]

ON 21 AND 22 NOVEMBER, THE SIXTH SOCIAL FOOTBALL SUMMIT. LEGA SERIE A IS GLOBAL PARTNER OF SFS23.

Rome 25 October – In November, the Social Football Summit returns, two days dedicated to the Football Industry full of meetings and new developments in the splendid venue of the Stadio Olimpico. Through the contributions and participation of Institutions, Federations, Leagues, Clubs, Media and Top Brands, the Social Football Summit continues to be an international reference point of its kind on the issues of business, innovation, marketing and communication in Italy An important opportunity for the protagonists of football to […]

ICC Men’s Cricket World Cup 2023: the technology offering of the world’s ‘second most popular’ sport

We know that football is the most watched sport in the world, with about 4.0 billion fans, but few consider that the second most watched sport in terms of audience size is cricket. It is the second most watched sport in the world, with about 2.6 billion fans. It is mainly followed in India, where cricket is the national sport, with growing popularity in many Asian countries. The 13th edition of the ICC Men’s Cricket World Cup 2023, which began […]

Barcelona and the Rolling Stones together for the Clasico

The band’s logo will be on the blaugrana’s shirt for the match against Real Madrid Now there is also the officiality. Barcelona and the Rolling Stones will play together in the next Clasico, the match against Real Madrid on 29 October. The news had already gone around the world in recent weeks and now it has been made official, with the English band unveiling the special jerseys with which the Catalans will play the eagerly awaited match. A collaboration that […]

A conversation with davide ragazzi, ceo of kama sport: big data and innovation for football!

Hi Davide, welcome to blog of the Social Football Summit. Today we would like to have a talk to better understand the reality of Kama Sport and the support it can give to the football industry, as well as its application in this world. To begin with, tell us how the idea for this project came about and what is your mission? The idea behind Kama took shape in October 2017, during the first historic football hackathon organized by the […]

“Italy-England, derby of Europe”: at the Italian Embassy in London

On the run-up to the challenge with England in the qualification for Euro 2024. The match is scheduled for this evening at ‘Wembley’, an event was held this morning at the Italian Embassy, organised by the same and the Italian Chamber of Commerce in the United Kingdom, under the patronage of Social Football Summit and Adicosp. Ambassador Inigo Lambertini introduced the proceedings of ‘Italy-England, derby of Europe’, while Il Fatto Quotidiano journalist Stefano Boldrini and Massimiliano Vitelli, correspondent of the […]

Check in on those around you | #WorldMentalHealthDay

One of the points of the Social Football Summit Manifesto is ‘Inclusivity as a Value’ because we firmly believe that football and sport in general should be accessible to all, without any kink of discrimination. We promote the inclusion of all people of all genders, ethnicities, sexual orientations and physical abilities. We work to eliminate discriminatory attitudes and prejudice in football sector, and we promote awareness programmes to educate football players, coaches and fans on issues of inclusiveness and mutual […]

Football data protagonists at the Olympic Stadium: agreement between the Social Football Summit and tech start-up Kama.Sport

Rome 5 October 2023 The Social Football Summit, the football industry event now in its sixth edition, has signed an agreement with Kama.Sport, a start-up active in sport-tech. The partnership includes three main lines of collaboration: support for digital dissemination, internalisation of SFS content and support for innovative technologies and activities. Kama.Sport is a software and data science house operating in the world of football focused on digital, web services and Industry 4.0. Kama.Sport constantly invests in research, developing innovative […]

From the Foro Italico to the Historical Heart of the Eternal City, walking through the great beauty of Rome

by Chiara Ercini @adayinrome As you know, once again this year the Social Football Summit will be held in the beautiful city of Rome. We therefore asked a great connoisseur of Rome like Chiara Ercini, founder of the blog @adayinrome, to help you further enhance your SFS23 experience! Below you will find great tips for planning your trip to the Eternal City. Rome, the Urbs Aeterna, is a stratification of history, art and culture with one common thread: wonder. Capturing […]

To Milan the first Snack Summit: Back to the future of football

Yesterday an important new format went live, called ‘Snack Summit’. A short conference road to the sixth edition of the Social Football Summit to be held next 21 and 22 November at the Stadio Olimpico in Rome. The first Snack Summit ‘Back to the future of football’ was hosted within the 24Ore Business School. The first part of the Snack Summit had the panel on ‘Football in the entertainment economy’ with speeches by Lorenzo Plazzotta Ceo Chiamarsi Bomber, Lorenzo Dallari […]

Fashion and Football: When Worlds Begin to Merge

Team jerseys are becoming increasingly fashionable: Block Core is just one example of how these two sectors are collaborating more and more frequently. Crossovers between fashion and football are becoming more common and are increasingly winning over fans and enthusiasts. The connection between the fashion industry and the world’s most popular sport has become more apparent with each passing year. The common denominator here is club jerseys, as well as hoodies and pre-match kits. It has become quite common to […]

The situation of technical sponsors in Serie A and the rest of Europe

The picture of technical sponsors for the 2023/24 Serie A season has now been outlined, with some variations compared to the past season. It is a fairly diverse division that attests to the high competitiveness of an industry currently experiencing its peak period of activity. There will be 12 brands “playing” in the Italian top league in the just-started season. The most prominent ones, with three teams each, are the Spanish brand Joma Sport (Atalanta, Torino, and Hellas Verona) and […]

EXTRA TIME: THE SOCIAL FOOTBALL SUMMIT’S START-UP COMPETITION

EXTRA TIME is the innovation program of the Social Football Summit, a startup competition that includes a scouting platform and a broader open innovation program. The EXTRA TIME challenge is open to teams and companies – innovative startups and SMEs – already established or to be established, residing in Italy and abroad. The goal of the call is to identify innovative proposals to apply to the football and sports industry in various areas: data and technology; fan experience; smart stadiums; gaming; wearables; youth […]

The Manifesto of the Social Football Summit: the great network of skills and training to grow the Football Industry

This year, the Social Football Summit has its own charter of intent, a Manifesto, which has the ambitious goal of strengthening the football industry. The vision of the Social Football Summit is clear: to create a platform where ideas and innovations find a common space. Institutions, companies, professionals, innovators and communicators want to institutionalize this event as an international opportunity for sharing and training. The goal? Combine different skills, often perceived as distant, in a single collaborative network. In practice, […]

Mercedes-Benz Stadium
The Three Most Recent NFL Stadiums

by Ivan Ortenzi | MBA Professor and Football Industry Lecturer American sports are synonymous with grandeur, spectacle, and entertainment. And there’s nothing more iconic in the American sports landscape than the National Football League (NFL). NFL stadiums are not just playing fields; they are true monuments to the passion of fans and the grandeur of the sports industry. Among them, some stand out for their exorbitant construction costs, making them architectural masterpieces. Here are the three most recent NFL stadiums […]

What to expect from the upcoming Social Football Summit 2023

Starting from August, on the official website of the Social Football Summit, there will be all the previews of the new project and the 6th edition, which will take place on November 21st and 22nd at the Stadio Olimpico in Rome. There will be important organizational and content-related innovations that will contribute to integrating a highly appreciated and engaging format. One of these innovations will be the introduction of collateral conferences to the main event, which we have named “Snack […]

Here are the 10 most popular NFT projects in the world of football

With NFTs, many sports clubs, leagues or competitions are revolutionizing their approach to interacting with fans. The goal of these digital assets is to increase the engagement between the sports entity and its supporters, creating a practically unlimited series of products, from the official shirt to the football stickers or the stadium, everything can be transformed into Non- Fungible Token and the main feature is that these products can have an exclusive property in a specific subject, the fan. Fans […]

Champions League technical sponsors, which are the strongest brands?

The day after the draw for the tournament groups, we see how the sponsorships of the participating teams are distributed. As predicted, Nike commands, followed by Adidas and Puma. The 2022/23 UEFA Champions League officially kicked off yesterday evening. No games yet, unfortunately, but the basics necessary to know all the rounds of the tournament. In fact, the classic draw for the 32 participants took place, outlining the 8 groups with their respective seedings. A complete picture of the Big […]

Numbers and costs of all Serie A season tickets

A few days before the starting lineup of Serie A 22/23, here is the season ticket situation with all the prices and the sales situation. In addition to the various transfer market negotiations, in the last month all the various clubs have launched their season ticket campaigns with the intention of bringing more and more fans back to the stadium after the covid-related restrictions of recent years, which have severely penalized the revenues of all Italian clubs. Juventus, Salernitana and […]

Barcellona Socios
Socios still a major player by acquiring Barca Studios for 100m euros

The professional football club based in Barcelona have confirmed the sale of 24.5 per cent of the Barca Studios to the famous platform for enormous sum. This will help the Blaugrana gaining greater prestige in the market-place.

showmethemoney
SHOW ME THE MONEY

Imagine you have to decide on your investment strategy and whether and how to invest your savings. For a wise choice, you should choose to invest across different industries. I imagine that a proper decision-making strategy of yours would start with the collection of data, the so-called “fundamentals”, and their analysis. In the list of industries you have to choose from, there is an industry that features the following main elements: Heavy impact of the pandemic on business dynamics; Total […]

Serie A Scudetto
OneFootball and Serie A establish a strategic partnership

At the Stadio Olimpico in Rome for the fifth edition of the Social Football Summit, on 27/28 September 2022, a lot of space will be dedicated to projects and initiatives concerning Web 3.0 and blockchain technology. The new strategic and innovative partnership between OneFootball and Lega Serie A is precisely about blockchain. For the first time, this multi-year agreement will offer Italian football’s top league fans around the world the opportunity to buy and exchange the best action from the […]

BIP
PALANTIR? NO, INNOVAZIONE

One of the main challenges and fascinating aspects of having chosen to work in the industry of innovation as a profession – especially in the evolution of business models – is having to dare. Having to dare in making predictions, in exposing yourself in describing what will happen and why, in making assumptions and drawing evolutionary scenarios. This exposes us to some risks but also to many satisfactions that do not just make us say “I had said that” or […]

Massimo Tucci
Interview with Massimo Tucci, Director of the Social Football Summit

For the few who still don’t know it, what is the Social Football Summit? The SFS is the international event in Italy focused on the Football Industry organised by Social Media Soccer, Go Project’s agency specialised in football and esports. Every year we invite over 130 national and international top speakers in Rome for 2 days to discuss and foster opportunities among stakeholders in the world of football. This all started in 2018 and in a short time we have […]

Serie A
On 27 and 28 September, the fifth edition of the Social Football Summit. Lega Serie A is Global Partner of the SFS22.

Rome, July 18, 2022 In September, the Social Football Summit will be back, two days dedicated to the Football Industry full of meetings and news in the beautiful setting of the Stadio Olimpico. Thanks to the contributions and participation of Institutions, Federations, Leagues, Clubs, Media and Top Brands, the #SFS is still a unique reference point for innovation and content production matters. An important opportunity for football players to share and create new opportunities within a very dynamic sector. In […]

Multisoccer. The new edition of the Social Football Summit startup competition.

During previous editions of the main event in the football industry scenario many new and innovative initiatives have been pitched through the years by startups and entrepreneurs. This year too, under the influence of the Metaverse, a new innovative format of contest has been prepared for the fifth edition of the Social Football Summit. In 2018, together with ReSoccer, we created a panel jury that was gathering, probably for the first time, the main players of the football industry together […]

THE SOCIAL FOOTBALL SUMMIT WILL TAKE PLACE IN SEPTEMBER!

The fifth edition of the Social Media Soccer Summit moves to new dates in September. On 27th and 28th September 2022 the international event dedicated to the football industry will have a totally renewed format in the breathtaking setting of the Stadio Olimpico, within the Foro Italico park. The aim is always to shed light on today’s world of football thanks to the know-how and experience of international speakers and guests. The macro-areas we have chosen for this edition will […]

HOW TO BE PREPARED FOR THE SOCIAL FOOTBALL SUMMIT 2022

The countdown has started for the 5th edition of the Social Football Summit, with plenty of insights to ensure you are really ready for the most important event in the football industry in Italy.